Bitcoin ETF Applicants Roll Out Multiple Bitcoin Ads Ahead of Approval

While the crypto world still anticipates a decision from the SEC regarding a Bitcoin Spot ETF, Some of the applicants have started rolling out their crypto ads for a Bitcoin ETF, two companies, Bitwise and Hashdex, launched a total of three ads in just two days, stirring excitement and optimism among crypto supporters. 

Bitwise was the first to make a move, releasing an ad featuring Jonathan Goldsmith, famously known as the “Most Interesting Man in the World” from a beer campaign. He promoted Bitwise's Bitcoin ETF, a new financial product.

Hashdex responded shortly after with an ad of its own on December 20. The ad showed a truck and emphasized that stocks, fixed income, and precious metals are not crypto, highlighting their Bitcoin ETF.

Bitwise quickly replied with another ad featuring Goldsmith on the same day. He humorously said, “Satoshi sends his regards,” while promoting Bitcoin.

Based on reactions from users on Social media, Bitwise's campaign was more popular. These ads show that these firms are confident in their Bitcoin ETFs, which are still waiting for regulatory approval.

Analysts believe there's a 90% chance that the SEC will approve one of the 13 pending Bitcoin ETFs by January 10. Samson Mow, a Bitcoin pioneer, explained how important these marketing campaigns could prove. He said the competition for Bitcoin ETFs is fierce, and good branding is key.

Mow predicted that there could be a marketing war, hinting at future ads from big players like BlackRock and Fidelity featuring celebrities like Novak Djokovic and Michael Saylor. He suggested these ads will make the race for the best Bitcoin ETF even more exciting.